Our core products, competition weight plates, and small weight plates, quickly gained recognition for their exceptional quality and design. But our story didn't stop there. Our products, especially our rubber and innovative steel plates, resonated beyond the market – creating a community. Our Instagram account, @xmasterfitness_official, exploded from 1,000 to 50,000 followers in just a month, a testament to our growing family of fitness enthusiasts.
With the confidence gained from our free weight success, we ventured into fixed equipment, designing XMASTER racks and benches. We aspired to offer more than just products; we aimed to provide an experience, a complete journey of fitness and strength. The launch of our electroplated dumbbells and special edition gold electroplated dumbbells continued to fuel market excitement.
In 2023, we expanded our horizons even further. Our factory space grew to 30,000 square meters, encompassing an integrated workshop chain including CNC, rubber manufacturing, PU production, laser cutting, welding, and more. This expansion was more than just growth; it was our commitment to quality and value, ensuring every XMASTER product not only meets but exceeds customer expectations.